W3P SEO – Lightweight SEO, Schema & AI Search Toolkit Icon

W3P SEO – Lightweight SEO, Schema & AI Search Toolkit

By Ciprian Popescu

Active Installs

90+

Last Updated

October 9, 2026

First Released

May 13, 2011

Download History (Last one month)


Contributors

W3P SEO covers the SEO basics without dashboards full of upsells: custom titles and meta descriptions, Open Graph, local business and breadcrumb schema, native XML sitemaps, ownership verification and header/footer code.

AI search

  • llms.txt – publish a plain-text summary of your site for AI tools at /llms.txt.
  • AI crawler controls – block GPTBot, ClaudeBot, PerplexityBot, Google-Extended and others in robots.txt with a checkbox each. Regular search engines are not affected.
  • FAQ schema – questions in core Details and Accordion blocks become FAQPage structured data.
  • AI-overview readiness – a short checklist in the editor: direct opening paragraph, H2 sections, lists or tables, FAQ and description length.
  • Search result preview while you type the SEO title and description.

Auto-generated descriptions now remove leftover shortcodes from deactivated plugins, so text like [pricing_table id="3"] never shows up in search results.

For support, feature requests and bug reporting, please use the support forum.

Pair it with Active Analytics for privacy-friendly stats and WP Google Consent Platform (GCP) for consent mode.

Explore more WordPress Plugins.

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Upload and activate the plugin.

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Changelog

2.2.0

  • FEATURE: llms.txt generation (Search Engine Console Crawl Optimization)
  • FEATURE: Block AI crawlers (GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot, Google-Extended, Applebot-Extended, CCBot) in robots.txt
  • FEATURE: FAQPage schema from core Details and Accordion blocks
  • FEATURE: Search result preview and AI-overview readiness checklist in the SEO meta box
  • FIX: Auto-generated descriptions no longer include unregistered shortcodes (e.g. from deactivated plugins) or block markup
  • DOCS: Support moved to the WordPress.org forum
  • UPDATE: Requires PHP 7.4

2.1.7

  • FIX: Use get_term_link() for category canonicals instead of the request URI

2.1.6

  • UPDATE: Add per-post Open Graph type dropdown (website, article, product, book, profile, video)

2.1.5

  • UPDATE: Tested up to WordPress 7.1
  • DOCS: Add WordPress Plugins directory and donation link

2.1.4

  • UPDATE: Tested up to WordPress 7.1
  • DOCS: Add WordPress Plugins directory and donation link

2.1.3

  • SYNC: Plugin is now synchronized with its ClassicPress counterpart (W3P SEO)

2.1.2

  • FIX: Change excerpt generation from 55 words to 155 characters for proper SEO meta description length
  • FIX: Add sanitization and removal of non-breaking spaces ( ) from meta descriptions

2.1.1

  • PERFORMANCE: Optimize w3p_get_excerpt() to avoid get_the_excerpt() overhead by using direct post field access
  • PERFORMANCE: Fix duplicate get_post_thumbnail_id() calls in w3p_head_og()
  • PERFORMANCE: Add transient caching for expensive attachment_url_to_postid() query (reduces query time from 0.0065s to 0s on cached requests)
  • PERFORMANCE: Replace object cache with transients for better compatibility across all WordPress installations

2.1.0

  • PERFORMANCE: Optimize sitemap post type and taxonomy filters with static caching
  • PERFORMANCE: Optimize canonical link generation with request-scoped caching
  • PERFORMANCE: Optimize w3p_search_console_footer with early exit when local business is disabled
  • PERFORMANCE: Optimize logo dimensions retrieval to use database instead of file system operations
  • PERFORMANCE: Fix duplicate get_option() calls in sitemap max URLs filter
  • UPDATE: Remove Yandex and Baidu verification support
  • UPDATE: Remove Link Whisper feature and associated code
  • UPDATE: Simplify SEO meta character counters (remove color coding and thresholds)

2.0.6

  • Fix sitemap lastmod date format to use W3C datetime format (fixes Google Search Console invalid date errors)
  • Fix undefined array key warning in subpages shortcode

2.0.5

  • Update sitemap to use the W3C datetime format

2.0.4

  • Add SEO plugin cleanup tools

2.0.3

  • Fix hardcoded product category slug in breadcrumbs
  • Add WooCommerce noindex for various product actions (add-to-cart, etc.)

2.0.2

  • Fix canonical links for categories

2.0.1

  • Fix sitemap not excluding pages that are noindexed by other plugins
  • Merge the Dashboard and the Settings tabs
  • Update screenshots

2.0.0

  • Fix the way the Knowledge Panel gets the image dimensions (width and height) to avoid extra database queries
  • Fix empty Open Graph author tag on homepage
  • Fix Knowledge Panel wording

1.9.3

  • Add missing Open Graph logo tag
  • Update screenshots
  • Update WordPress compatibility

1.9.2

  • Fix settings UI
  • Add robots exclusion for posts
  • Add a default value for number of sitemap links

1.9.1

  • Fix taxonomy description not being displayed
  • Add new country code field for correct local Schema
  • Improve title and description meters and length checkers
  • Update WordPress compatibility

1.9.0

  • FIX: Fix breadcrumbs missing the position property
  • FIX: Fix robots meta tag being added to the <head> element regardless of the sitemap setting
  • UPDATE: Update official plugin URL
  • Update WordPress compatibility

1.8.9

  • Update WordPress compatibility

1.8.8

  • Update WordPress compatibility
  • Update breadcrumbs JSON-LD to match the new Google guidelines

1.8.7

  • Sanitize and unslash options
  • Update WordPress compatibility

1.8.6

  • UPDATE: Remove obsolete header/footer content
  • UPDATE: Remove obsolete Google Analytics and Google Tag Manager

1.8.5

  • FIX: Fix wrongly escaped string

1.8.4

  • FIX: Fix Cross Site Request Forgery (CSRF) vulnerability

1.8.3

  • UPDATE: Remove old, obsolete options

1.8.2

  • FIX: Fix breadcrumbs not correctly displaying the parent permalink

1.8.1

  • FIX: Fix Link Whisper to match the word but avoid existing links and HTML attributes
  • FIX: Optimize the custom title and meta description length checker
  • FEATURE: Add Rank Math migrator
  • UPDATE: Add better sanitization for custom titles and meta descriptions
  • UPDATE: Remove all Inter fonts

1.8.0

  • FIX: Fix Link Whisper feature to use word boundaries, excluding words already inside <a> tags
  • FIX: Fix excerpt not working with ClassicPress
  • UPDATE: Implement custom meta field for meta description as a fallback for excerpt
  • UPDATE: Remove Web of Trust verification
  • UPDATE: Remove Majestic verification

1.7.7

  • UPDATE: Update WordPress compatibility
  • UPDATE: Add FAQs to supported custom post types
  • UPDATE: Add robots meta to complement the header

1.7.6

  • FEATURE: Add option to noindex URLs with query strings

1.7.5

  • FIX: Change meta meter functionality to respond to input instead of keyup events
  • FIX: Only loop through content types if XML sitemaps are enabled
  • FEATURE: Add Link Whisper functionality (not affiliated with the Link Whisper plugin)
  • UPDATE: Update WordPress compatibility

1.7.4

  • UPDATE: Add missing “image” field
  • UPDATE: Improve LocalBusiness schema
  • UPDATE: Improve image upload functionality
  • UPDATE: Update Twitter to X (Twitter)
  • UPDATE: Update WordPress compatibility

1.7.3

  • UPDATE: Updated WordPress compatibility

1.7.2

  • UPDATE: Updated WordPress compatibility

1.7.1

  • FIX: Removed property CPT from the list of allowed metabox locations

1.7.0

  • FIX: Fixed description being echoed instead of returned in the <head> element
  • FIX: Fixed Open Graph tags property names
  • FIX: Fixed WPCS (WordPress Coding Standards)
  • UPDATE: Added extra Open Graph tags for Twitter Cards and Pinterest
  • UPDATE: Removed old secure_url image Open Graph tag
  • PERFORMANCE: Joined all wp_head actions into one
  • PERFORMANCE: Changed several options into variables so they can be reused without having to query the database

1.6.1

  • FIX: Fixed auto-adding image attributes from image filename
  • FIX: Fixed Schema generating empty image dimensions
  • FIX: Sanitized Schema excerpt for the description field

1.6.0

  • UPDATE: Updated author banner
  • UPDATE: Updated WordPress compatibility
  • UPDATE: Removed unused option (readonly)

1.5.9

  • UPDATE: Added Yoast migrator (temporary)
  • UPDATE: Added Meta report for posts

1.5.8

  • FIX: Fixed subpages container not being properly closed

1.5.7

  • FIX: Fixed admin scripts not being enqueued due to broken dependencies
  • UI: Improved layout of meta report

1.5.6

  • FIX: Fixed excerpt generation (faster now)
  • FIX: Merged two options
  • FEATURE: Added Meta Report, similar to Screaming Frog, showing page titles and descriptions

1.5.5

  • FIX: Fixed HTML tags in Schema description/excerpt
  • FIX: Fixed duplicate meta description
  • UPDATE: Added option to enable/disable SEO title
  • UPDATE: Added option to enable/disable SEO meta description
  • UPDATE: Improved the [subpages] shortcode

1.5.4

  • UPDATE: Updated SEO title and meta description logic
  • UPDATE: Added character counter/meter for SEO titles and meta descriptions

1.5.3

  • FIX: Fixed Sitelinks schema for potentialAction

1.5.2

  • FIX: Fixed several issues with breadcrumbs
  • FEATURE: Added better breadcrumbs

1.5.1

  • FIX: Fixed several typos
  • FEATURE: Added topic clustering settings
  • UPDATE: Started plugin rebranding to W3P
  • UPDATE: Updated UI for more intuitive options

1.5.0

  • FIX: Removed unused Facebook administrator ID option
  • FEATURE: Added Knowledge Panel Schema details
  • FEATURE: Added custom title
  • FEATURE: Added excerpt as custom meta description

1.4.11

  • FEATURE: Added native WordPress XML sitemaps
  • FEATURE: Added option to automatically add image caption, description and ALT text from image title for all new uploads
  • UPDATE: Updated WordPress compatibility
  • UPDATE: Updated WPCS (WordPress Coding Standards)

1.4.10

  • FIX: Removed broken custom sitemap functionality
  • UPDATE: Updated WordPress compatibility

1.4.9.1

  • UPDATE: Updated WordPress compatibility

1.4.9

  • UPDATE: Updated WordPress compatibility

1.4.8

  • UPDATE: Updated WordPress compatibility

1.4.7

  • FIX: Removed all references to codor class
  • UPDATE: Updated all non-secure Schema URL to HTTPS

1.4.6

  • UPDATE: Updated WordPress compatibility
  • UPDATE: Removed GIT2SVN integration as it’s not feasible
  • UPDATE: Renamed stylesheet to avoid conflicts with other getButterfly plugins
  • PERFORMANCE: Removed custom fonts for code blocks for WordPress Dashboard

1.4.5

  • FEATURE: Added sitemap feature

1.4.4

  • FIX: Fixed excerpt generation (strip shortcodes and remove tags)

1.4.3

  • FIX: Fixed excerpt generation
  • FIX: Fixed custom excerpt not being generated for homepage
  • UPDATE: Admin UI tweaks

1.4.2

  • UPDATE: Removed Facebook admin ID from Open Graph tags
  • UPDATE: Added og:image:alt to Open Graph tags

1.4.1

  • UPDATE: Added missing Open Graph tags
  • UPDATE: Unified meta description and Open Graph tags
  • UPDATE: Added excerpt to pages by default

1.4.0

  • UPDATE: Changed styling of code elements
  • UPDATE: Set up groundwork for improved breadcrumbs
  • UPDATE: Set up groundwork for improved page descriptions

1.3.12

  • UPDATE: Updated WordPress compatibility
  • UPDATE: Incremental testing GIT2SVN

1.3.6

  • UPDATE: Updated help text for custom homepage description
  • DEVELOPMENT: Restarted development on GitHub

1.3.5

  • UPDATE: Removed Google+ integration
  • UPDATE: Updated PHP requirements
  • UPDATE: Updated WordPress compatibility

1.3.4

  • FIX: Removed unused shortcode parameter
  • UPDATE: Updated WordPress compatibility

1.3.3

  • UPDATE: Updated string/variable sanitisation

1.3.2

  • UPDATE: Updated plugin name to avoid confusion
  • FIX: Fixed readme.txt version

1.3.1

  • UPDATE: Added Baidu verification tag
  • UPDATE: Updated Google Tag Manager loading priority
  • UPDATE: Removed Google Tag Manager (noscript)

1.3.0

  • UPDATE: Updated WordPress compatibility
  • FIX: Added missing Google Analytics and Google Tag Manager tags
  • FIX: Added missing header and footer tags
  • FIX: Added missing content

1.2.1

  • UPDATE: Updated WordPress compatibility
  • FIX: Removed unused files and functions
  • FIX: Removed deprecated links
  • FIX: Added missing styles (backend)

1.2

  • FIX: Removed double variable declaration
  • FIX: Removed unused (inherited) variable declaration
  • UPDATE: Moved plugin to Settings area to unclutter menu
  • UPDATE: Removed unused welcome mat feature
  • UPDATE: UI tweaks
  • PERFORMANCE: Removed unused code, fixed line endings and added PSR code changes

1.1.3

  • FEATURE: Added microdata breadcrumbs (unstyled)

1.1.2

  • FIX: Google Tag Manager script position

1.1.1

  • FIX: Fixed excerpt not being generated from the post/page content
  • FIX: Fixed settings page description

1.1.0

  • FEATURE: Added welcome mat (scroll mat) feature
  • FIX: Fixed performance

1.0.4

  • FIX: Unified gbad.css styles (.codor)
  • UPDATE: Removed Google Maps as it now requires a key and a developer account

1.0.3

  • UI: UI and wording tweaks
  • UI: Added sharing debugger link for Open Graph/Facebook
  • FIX: Added OG schema to DOCTYPE only if Open Graph option is checked
  • FIX: Fixed excerpts for SEO description
  • FIX: Fixed DOCTYPE prefix for Open Graph
  • UPDATE: Added OG default image option
  • UPDATE: Added post image capture if no default image or post thumbnail is set
  • UPDATE: Added excerpts to pages

1.0.2

  • FIX: Fixed an issue with description improperly escaping quotes
  • FIX: Removed version, path and URL constants
  • FIX: Removed globally set option
  • FIX: Code cleanup
  • UPDATE: UI tweaks and section links
  • UPDATE: readme.txt improvements
  • FEATURE: Added Majestic SEO verification

1.0.1

  • UPDATE: Changed several option names to better reflect the plugin

1.0.0

  • FIX: Removed unsafe built-in security module
  • FIX: Better plugin security
  • FIX: Removed unused /languages/ directory
  • FIX: Renamed some functions to avoid conflicts
  • FIX: Removed old Google Maps JS API
  • FIX: Added capability check for option saving
  • FIX: Removed deprecated contact form feature

0.6.4

  • FIX: Removed tags from og:title content
  • FIX: Fixed old support link

0.6.3

  • FIX: Fixed community translations for WordPress 4.6+
  • FIX: Fixed several label targets
  • UPDATE: Added screenshots

0.6.2

  • FIX: Fixed wrong translatable string
  • FIX: Removed unused sitemap module

0.6.1

  • FIX: Fixed local business contextual help
  • FIX: Fixed code standards
  • FIX: Fixed scripts and styles enqueue
  • UPDATE: Added more translatable strings

0.6.0

  • UPDATE: Added proper i18n

0.5.3

  • FIX: Added missing module

0.5.2

  • UPDATE: Removed old files

0.5.1

  • UPDATE: File cleanup and description update

0.5.0

  • UI: UI/UX improvements
  • FEATURE: Removed Alexa verification as site claiming has been deprecated
  • FEATURE: Added Yandex verification
  • FEATURE: Added Pinterest verification
  • FEATURE: Added Web of Trust verification
  • FEATURE: Added Google+ link relationships (profile URL and page URL)
  • FEATURE: Added Twitter link relationship
  • FEATURE: Added Google Tag Manager
  • FEATURE: Added local business details
  • UPDATE: Removed several theme-specific and opinionated defaults
  • UPDATE: Removed dashboard widget

0.4.0

  • FIX: Fixed dashboard beacon
  • UPDATE: Removed Compete analytics
  • UPDATE: Renamed and tweaked the UI and wording of the Webmaster section
  • UPDATE: Updated messages and notifications
  • UPDATE: Removed 404 redirection as WordPress does the job using canonical redirection
  • UPDATE: Removed Google Streetview as it was dependent to an API key
  • UPDATE: Removed Yahoo and Ask in SEO Love module
  • PERFORMANCE: Added autoloading to options

0.3.0

  • UPDATE: Added getButterfly ad box

0.2

  • UPDATE: Removed Sweeper plugin
  • UPDATE: Removed obsolete analytics module
  • UPDATE: Removed obsolete sitemap module
  • UPDATE: Removed obsolete admin.css
  • FIX: Fixed several links
  • FIX: Fixed Google Maps URL to automatically pick http:// or https://
  • FIX: Added language files

0.1.9

  • FEATURE: Merged WordPress Sweeper plugin
  • UPDATE: Removed obsolete SEO tracker module

0.1.8

  • UPDATE: Removed obsolete analytics module
  • FIX: Removed old links

0.1.7

  • Fixed Google Streetview (backend)
  • Reformatted SEO tracker
  • Reformatted plugin dashboard page
  • Added dashboard “planet” widget for getbutterfly.com

0.1.6.2

  • Removed deprecated functions from mod-analytics.php
  • Fixed unset POST variables in w3p-sitemap.php
  • Fixed version number in index.php
  • TODO: Include a native WordPress deprecation checker
  • TODO: Include a malware check (root string finder)

0.1.6.1

  • Removed empty forms from SEO Tracker
  • Removed an inactive function

0.1.6

  • Removed custom login logo (WordPress 3.6 changed the format)
  • Removed an erroneus login screen customization
  • Removed an inactive function
  • Removed Feedburner options as the plugin is outdated, and there was no update from Google for almost 3 years
  • Removed all custom dashboard CSS code

0.1.5.3

  • Added media sitemap module
  • Added license specification

0.1.5.2

  • Tweaked the Google Maps module (paragraph tag insertion issue)
  • Tweaked the Analytics module to work from inside the Perfect Plugin
  • Fixed deprecated functions

0.1.5.1

  • Added option to enable/disable analytics module
  • Consolidated the SEO tracker
  • Merged several options scattered throughout the plugin

0.1.5

  • Merged with SEO Love plugin
  • Merged with Smashing Analytics plugin (update/migration is possible)
  • Removed hardcoded path

0.1.4.2

  • Added additional (override) style for pages (Google Maps inner images background)
  • Improved page speed by removing Google Maps API calls on pages without Google Maps or StreetView
  • Removed a getButterfly link
  • Removed an empty header call

0.1.4.1

  • Removed Yahoo Site Explorer as it’s no longer relevant

0.1.4

  • Official public release

0.1.2.7

  • Removed a duplicate option
  • Fixed Google PageRank URL due the October 2011 algorythm change (changed parameter “search” to “tbr”)
  • Simplified the SEO Tracker module

0.1.2.6

  • Removed Blog Catalog code
  • Removed more useless code from webmaster panel
  • Removed warning

0.1.2.5

  • Fixed Bing/Yahoo switched codes

0.1.2.4

  • Added gallery fix
  • Fixed Google Streetview icon
  • Removed RSS dashboard widget

0.1.2.2

  • Added more custom branding
  • Fixed a Google Feedburner warning

0.1.2.1

  • Added page speed tracking for Google Analytics
  • Added custom login panel

0.1.2

  • Rewritten basic webmaster settings

0.1.1

  • Added submenus
  • Added an options page (currently with email address only)

0.1.0

  • First release (buggy, crippled and alpha quality)

Available Versions

Version Download Type
2.1.7 Download Stable
2.1.6 Download Stable
2.1.5 Download Stable
2.1.4 Download Stable

Plugin Info

  • Version: 2.2.0
  • Last Updated: October 9, 2026
  • Active Installs: 90+
  • WordPress Version: 5.7 or higher
  • Tested up to: 7.1.3
  • PHP Version: 7.4 or higher
  • Tags:    
    ai-search llms-txt schema seo sitemap

Ratings


4.0 out of 5 stars. (1 reviews)

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